- Digital strategy, Social media implementation and online store development
- Customer Journey mapping and User Experience design
- Customer base and Campaigns management using Google AdWords and Google Analytics
- Deployed the “Romanian Musical Encyclopaedia”, defined the website look and feel (www.abcmuzical.ro), social media accounts (Facebook – page and 3 specific groups, Pinterest, Twitter, Instagram, Flicr)
- Achieved 10k friends on Facebook in the first 2 months and contracted 50 artists, registering over 500 artist musical records in online shop.