DIGITAL MARKETING MANAGER

Responsibilities

  • Digital strategy, Social media implementation and online store development
  • Customer Journey mapping and User Experience design
  • Customer base and Campaigns management using Google AdWords and Google Analytics

Achievements 

  • Deployed the “Romanian Musical Encyclopaedia”, defined the website look and feel (www.abcmuzical.ro), social media accounts (Facebook – page and 3 specific groups, Pinterest, Twitter, Instagram, Flicr)
  • Achieved 10k friends on Facebook in the first 2 months and contracted 50 artists, registering over 500 artist musical records in online shop.

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